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    08/04/2023

    GUCCI Public Relation Sr. Manager

    Gucci - Regular
    Seoul - Korea, Republic of

    Key Responsibilities Press Relations • Developing the annual/monthly editorial PR plan (print/digital) and managing the budget. • Creating opportunities and managing product placements to align with the product marketing calendar. • Reviewing and analyzing the coverage to report to worldwide counterparties. • Managing sample/gifting orders as well as the distribution plan. • Supporting showroom operations. Celebrity and Talent Endorsement • Handling ambassador management and supporting executions. • Conducting proactive dressing across various categories. • Creating the right opportunities for product placement. Corporate PR and Issue Management • Supporting crisis and CPR issues and assisting in issue management. • Developing the development of the CSR program. Budget Management • Assisting to set the Annual budget (FC1 / FC2) and well managing/tracking the spendings. • Managing the ledgers. Others • Team management. • Cross-functional collaborations. • Supervise agency. Key Requirements • 8-12 work experience in PR and marketing communications. • Luxury retail and high-end fashion industry experience is preferred. • Strong relationship with media/KOL/stylists/ Management within the industry is a plus. • Strong understanding of cultural trends worldwide and in Korea. • Curious to know what’s going on in the industry. • Excellent in Korean. • Good command of written and spoken English. • Strong team player. • Proactive problem-solving with a can-do attitude. • Excellent planning, and organization skills with a drive to meet tight deadlines and budgets. Job Type Regular

    Key Responsibilities

    Press Relations

    • Developing the annual/monthly editorial PR plan (print/digital) and managing the budget.
    • Creating opportunities and managing product placements to align with the product marketing calendar.
    • Reviewing and analyzing the coverage to report to worldwide counterparties.
    • Managing sample/gifting orders as well as the distribution plan.
    • Supporting showroom operations.

    Celebrity and Talent Endorsement

    • Handling ambassador management and supporting executions.
    • Conducting proactive dressing across various categories.
    • Creating the right opportunities for product placement.

    Corporate PR and Issue Management

    • Supporting crisis and CPR issues and assisting in issue management.
    • Developing the development of the CSR program.

    Budget Management

    • Assisting to set the Annual budget (FC1 / FC2) and well managing/tracking the spendings.
    • Managing the ledgers.

    Others

    • Team management.
    • Cross-functional collaborations.
    • Supervise agency.

    Key Requirements

    • 8-12 work experience in PR and marketing communications.
    • Luxury retail and high-end fashion industry experience is preferred.
    • Strong relationship with media/KOL/stylists/ Management within the industry is a plus.
    • Strong understanding of cultural trends worldwide and in Korea.
    • Curious to know what’s going on in the industry.
    • Excellent in Korean.
    • Good command of written and spoken English.
    • Strong team player.
    • Proactive problem-solving with a can-do attitude.
    • Excellent planning, and organization skills with a drive to meet tight deadlines and budgets.

    Job Type

    Regular

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